Consistent Clients – Real Estate Marketing

Today’s Web 2.0 post is one from the Duct Tape Marketing blog by John Jantsch: Yelp, Changing the local game some more.  I’ve talked about taking advantage of Google Local to get better local visibility for your business, and I use Yelp myself. But I hadn’t really considered the importance of being on more than just Google’s local reviews.

Read the full post to get the full picture of how Yelp has grown by creating an iPhone app.

You may not have thought about trying to get clients to provide a review of you as a real estate agent on sites Yelp, Google and Yahoo, but why not? It gives you more credibility if they’re doing a simple search for real estate agents. It gives you more spots to be found in the search engines. And since these are public review, you can probably take them and use them on your site if you like (haven’t checked into the legality of this, so don’t hold me to it, but if they left you a good review, they’d probably be happy to have you use it on your site, so just ask).

Do you have a mobile presence? What that means is, there are 123 million people in the US alone using their cell phones to text message and access the internet. Are you reaching them? Wouldn’t you like to?

Now, I’m no mobile marketing professional, so if you are looking for more info on reaching potential and current clients on their cell phones, you can read more about it at “What is Mobile Marketing Anyway?”

But our Web 2.0 Wrap-up for today is actually a post from MyTechOpinion on a brand new iPhone app from Realtor.com. As NikNik mentions,

Agents that already utilize Realtor.com to post their listings will be able to sync with their account via the app. Branding and contact information is carried over so that interested buyers can easily reach out to the agent, or even add the agent to their iPhone address book. In fact, an interested buyer can contact the listing agent in a number of ways with a single tap: ask a question, call agent directly, visit agent Website.

If you are already using Realtor.com to post your listings, I can’t see why you WOULDN”T take advantage of this new app. So many people access the internet via their cell phone, you want to be able to be the agent that gives them the ability to view listings and share with friends on Twitter and Facebook through their mobile device. So check out NikNik’s post, then go sync your Realtor.com account, and pass the word along to your clients and friends!

I don’t know if you are on Brian Tracy’s newsletter list, but if you’re not, you missed a great email today on how to “Create your Daily Personal Growth Schedule”. I believe the items on this list are so essential to your success that I wanted to share them (note: full credit goes to Brian Tracy for this list).

As he says:

There are seven disciplines you must develop if you want to achieve all that is possible for you. You can learn these disciplines through practice and repetition until they become automatic.

1. Goal Setting: Each morning, take about 5 minutes to write out your Top Goals. The act of writing them down programs them into your subconscious mind. It stimulates your mind, and helps you move towards these goals faster.
2. Planning & Organizing: Take a few minutes each evening to plan out your activities for the next day. Always work from a list and always think on paper.
3. Concentrate on your Highest-Value Activities: The ability to work single-mindedly on your most important task is as important to your success as any other skill you can develop. If necessary, outsource your less important tasks to a virtual assistant or onsite assistant in order to get your Highest-Value Activity done.
4. Exercise and Proper Nutrition: Your health is the most valuable things you have. Developing the discipline to eat right and workout will filter down into all the other areas of your life.
5. Learning and Growth: Your mind is like a muscle – if you don’t use it you lose it. You should always be learning and growing to become a better version of you.
6. Time for Important People in your life: Relationships are everthing. “Be sure that in climbing the ladder of success, you do not find it leaning against the wrong building. Build time for your relationships into every day, no matter how busy you get.”

This is such a great list of 6 things that will guarantee your success in life that I just had to share it. If you want more info like this, I strongly recommend you sign up for any one of his newsletters at www.briantracy.com.

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