Entries from June 2008

Sunday, June 29th, 2008

Weekend Web 2.0 Wrap-Up for 6/29

I know that we have touched upon Do’s and Dont’s for Social Networking, and relationship building online in general, but I believe it is so important, I want to mention it again.
Social Marketing Journal goes over a few of the “Social Marketing Sins” that he feels are the most important to avoid. I’d love […]

Thursday, June 26th, 2008

Adding Widgets to your Site and Why You Should

I previously explained the basic concept of widgets and you might be wondering how to put them on your site or blog. Every widget is represented by a piece of code. This is a set of instructions telling the widget where to go find that data and keep it current while it’s housed on your […]

Tuesday, June 24th, 2008

Rogala on Widgets – More Technical Tools for Your Online Presence

As an active Realtor you want to stay on top of cutting edge online tools as well as traditional marketing avenues.
So, let’s talk widgets. In layman terms adding a widget (sometimes also referred to as a badge or snippet) to your website or blog is like inserting a window or a special box that can […]

Saturday, June 21st, 2008

Weekend Web 2.0 Wrap-Up 6/21/08

Today’s Web 2.0 Wrap-Up is all about widgets!
It’s always fun to customize your site, and pick out different widgets that will draw in your customer, and provide them the information they are looking for, in an easy and attractive format.
I’ve found other real estate blogs that have done a thorough examination of several different widgets, […]

Thursday, June 19th, 2008

Rogala’s Marketing: Focus on Systems

The greatest thing that ever happened to my business was implementing systems that ran/worked automatically.
The most challenging hurdle you need to jump is the systemization of your business. Actually, taking the first step is the hardest part. Sometimes it’s difficult to “let go” because you might be worried someone else won’t do the job as […]

Tuesday, June 17th, 2008

Automation and Outsourcing Make a 4-Hour Work-Week Possible

As a busy Realtor®, it’s important to streamline processes and procedures. This improves productivity and efficiency. If you truly want to be successful, you’ll need to work smarter and not harder.
In fact, if you are still trying to do it all on your own, you must read this book. The 4 Hour Work Week by […]

Saturday, June 14th, 2008

Weekly Web 2.0 Wrap-Up 6/14/08

We’ve talked in our previous  Web 2.0 Wrap-Up’s about utilizing different forms of social marketing, such as blogging, social networking, etc., in your online marketing effort for your real estate business. There are lots of options out there, and probably not enough hours in the day to spend doing each form to it’s fullest potential! […]

Thursday, June 12th, 2008

Rich Rogala’s Quick Tips to Get Client Testimonials in a Snap

Our clients are our most valuable resources. Without them, well, business doesn’t happen. You make sure to provide the best service possible, build relationships and make your customers happy. Once you’ve closed a Real Estate deal, it’s important to secure testimonials.
Have you experienced the frustration of asking for testimonials and then not receiving them? […]

Tuesday, June 10th, 2008

Rich Rogala says “Let Your Clients Do the Talking Via Email”

It’s easy to understand how your email signature blocks can work for you. By being accessible and including your contact information you begin to build a relationship. By including a link to a special offer you position yourself as a valuable partner.
There is another tactic I use to connect with clients. It actually is my […]

Thursday, June 5th, 2008

Give Your Clients a Reason to Like and Trust You in Each Contact

Now that I’ve touched on the subject of the importance of using your email signature block as a marketing tool, lets take it a step further.
We’ve established you should you include your contact information. It’s simple and remember it’s a good idea to be accessible to your clients.
Not only should you be accessible, you should […]

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