I just came across a phenomenally moving video – 212 Degrees the Movie It is a fantastic example of how much difference one extra degree, one extra contact, one extra bit of focus can have on your business, your success, your life. Go, watch the video, then I challenge you to commit to one extra item, [...]
Monday, October 6, 2008
Personal agent sites might be a very basic component of web 2.0, but I feel they still fit in because they're encouraging conversation with your clients. They're much more personal than just your bio on the big agency site, and let you provide the real estate information you feel is valuable to your readers. There's a good post over at Geek Estate Blog that talks about the importance of having a personal agent site. I totally agree. I am partial to using a blog site as your personal site...
Thursday, October 2, 2008
Sometimes the hardest part of a great idea is actually implementing it. Most people have some great ideas that would really turn their business around, if they only acted on them. But unfortunately there is often something that gets in the way, or they feel they need to do first. "Once I get a few more clients, I'll start asking for referrals" "I really wanted to go that networking event, but a client called, and I felt I should call them back" "Next year I'll spend more time marketing to my house list and increase my referrals." A big component of success is the speed of implementation, so my advice is stop thinking about it, and start doing it! I've given you some ideas of referral campaigns you can start working on now, and I'm sure you have ideas as well.
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Tuesday, October 7, 2008
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