You’ve probably heard the buzz about Google+, but what is it? Google+ is basically an amalgamation of some of the different services we already use (like Facebook, Google Reader, Skype, etc.), but their goal is to do them better. Important Features of Google+ • Circles are groups of friends you organize by topic: Friends, Family, College Buddies, [...]
Tuesday, May 17, 2011
Mailchimp is an email newsletter and autoresponder system. It allows you to build your email list, send a series of follow-up email after someone signs up, and integrates with social media and your blog. With Mailchimp, you can… Build your email list by offering a free report or video to encourage people to sign up, and deliver [...]
Wednesday, April 20, 2011
Have you ever wanted to quickly put together a video using just photos? Whether you’re using it to promote an Open House, showcase client testimonials or just provide info and create more interest in a property, YouTube now offers a Create option to help you quickly put together videos. You can find the tool at [...]
Monday, March 21, 2011
EventBrite is an online Event Registration service that allows you to create & advertise an event, send out invitation emails (even hundreds), collect registration fees, and count number of attendees (including their complete contact info). They offer simple but powerful tools to manage, promote, and sell out your event. Ways Realtors® can use EventBrite Host Buyer or [...]
Tuesday, November 23, 2010
Another post in our Social Media Case Study Series – How Email, Blogging and Social Media can go hand-in-hand. Most Realtors® have understood the social aspect of their business long before social media gained popularity. However, I’ve seen a lot of agents struggle with translating the in-person networking that was such a standard in the industry into [...]
Thursday, September 30, 2010
This is another post in our Social Media Case Study series. Need a great example of how a company shares relevant content and interacts with their followers (and does a great job promoting themselves in the process)? Check out Azul Hotels on Twitter. First off, they have a very nice custom Twitter background, which shows off [...]
Tuesday, September 28, 2010
As Realtors, we probably have a better appreciation for doing business by mobile phone than many other smart businesses, but have you integrated it into your marketing plan yet? You may not realize that not only can your smartphone be a lifesaver for your business while you’re on the go, you can also use it to [...]
Saturday, August 28, 2010
If you spend a bit of time online, you may have heard of Foursquare, and are wondering what it is, how it works, and if it’s yet another site you have to be active on. What is it? Foursquare is a geo-social online and mobile application where members check-in when they go places about town. Once [...]
Thursday, April 22, 2010
Most real estate agents have cell phones, and many depend heavily on their smart phones for more than just calling – email, internet access and apps on cell phones are just a way of doing business for many Realtors®! With the right applications, a real estate agent in the field can be just as productive as [...]
Thursday, February 25, 2010
I came across a really interesting post today on Social Media Examiner – 4 Ways to Use Twitter to Capture Customers. Great read on how local businesses can (and are) using Twitter to connect with local people and turn them into customers. There are great examples for other types of local businesses, but what really caught [...]
12,000+ followers on Twitter, 1518 RSS Readers
Sunday, August 28, 2011
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