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Archive | Testimonials

Are you using “review” sites in your real estate business?

Tuesday, January 26, 2010

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Today’s Web 2.0 post is one from the Duct Tape Marketing blog by John Jantsch: Yelp, Changing the local game some more.  I’ve talked about taking advantage of Google Local to get better local visibility for your business, and I use Yelp myself. But I hadn’t really considered the importance of being on more than [...]

Your Past Clients Are Making Memories – Are You Part of It?

Friday, December 4, 2009

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This is a reblog of a post from Stacey at RealSupportInc. on ActiveRain. It’s a great post, and at first I was going to do a spin-off post sharing the idea. But it’s such a good post, I wanted you to read it in full. My challenge to you is to find a way to use [...]

Tips for Generating Referrals through Speaking

Thursday, November 5, 2009

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In building a referral-based business, sometimes you’ll reach a point where you feel like you’ve “popped by”, emailed for a quick hello, and called nearly everyone on your database, and you’re maxed out. This is especially true if you’re fairly new to the business, new to building your database, or have had a slow period [...]

Your Quarterly Marketing Check-Up

Thursday, September 10, 2009

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It’s Back-to-School time, and for some people that brings to mind annual physicals. It’s also a great time to step back and do a check-up on your marketing systems. Last month we talked about creating a Marketing Calendar, and hopefully you started one. If you didn’t (and I’m hoping it was because real estate is [...]

Let your prospects “see” the results of working with you

Friday, February 27, 2009

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If seeing is believing, are you “showing off” your satisfied clients? Testimonials are a great tool in generating new business and developing trust. You should be collecting them in some form as regularly as you can. But as we all know, sometimes seeing something makes a much bigger impact than just reading about it. Why not start [...]

Marketing with Testimonials

Thursday, October 16, 2008

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Once you have several testimonials you’d like to use, it’s time to integrate them into your marketing. While it’s pretty common to see a few testimonials on a website, or added to a flyer, there are lots more possibilities that can help your testimonials really stand out. Instead of just adding a testimonial here and there [...]

Creating a quick system to collect testimonials

Tuesday, October 14, 2008

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So you're ready to let your clients do the selling for you, and you decide to collect testimonials from all your clients. But the first few closings, you forget. After all, there are so many other details to take care of. You remember to ask the next few clients, and they say they'll be happy to provide one. But a few weeks go by, and you've heard nothing. It's easy to never quite get in the habit of asking for, and getting, great testimonials.

Harness the Power of Testimonials

Thursday, October 9, 2008

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We all know that word of mouth is a great way to sell something - whether it's a product or a service. This is a big part of the reason I push referrals. A satisifed client is doing your selling for you. But instead of just letting one person tell one person, you can take advantage of your client's story, and let it help you sell to everyone you meet. Yes, I'm talking about testimonials. If you're in real estate, you need to take advantage of your testimonials to generate trust in what you are offering. Your sales copy can be great. You can hit on all the hot buttons your potential clients have. You can let your blog posts give them an insight into the way you think...

Rich Rogala’s Quick Tips to Get Client Testimonials in a Snap

Thursday, June 12, 2008

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Our clients are our most valuable resources. Without them, well, business doesn’t happen. You make sure to provide the best service possible, build relationships and make your customers happy. Once you’ve closed a Real Estate deal, it’s important to secure testimonials. Have you experienced the frustration of asking for testimonials and then not receiving them? [...]

Rich Rogala says “Let Your Clients Do the Talking Via Email”

Tuesday, June 10, 2008

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It’s easy to understand how your email signature blocks can work for you. By being accessible and including your contact information you begin to build a relationship. By including a link to a special offer you position yourself as a valuable partner. There is another tactic I use to connect with clients. It actually is my [...]

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