Consistent Clients – Real Estate Marketing

As a real estate marketing coach, I’m always on the lookout for good tips and info on marketing local businesses. On the one hand, Realtors® have online marketing a little easier, because they don’t need to show up in a general Google search for “real estate”, just one for “real estate in MyTown, USA”. On the other hand, so does every one of their competitors. So while the local search might make it easier to optimize your site to show up in the search engine results, it makes for stiffer competition in the results page, too.

Local search is a competitive and increasingly critical space of the web that local businesses need to take seriously.

So today’s Web 2.0 Wrap-Up post is from Bill Gassett, Free SEO Through Google Local Business Pages. It’s a great post that offers lots of handy info on using Google Local business pages to improve how often and where you show up in Google’s local listings.

Check it out, and then take advantage of the free tools that Google offers. After all, if you want to be found online, a great place to start is through local listings. And Google gives you lots of tools to help you do just that!

Technorati Tags: Rich Rogala, online real estate marketing coach, local search for real estate agents, SEO for Realtors