The Tipping Point – How Little Things Can Make a Big Difference
Tue, Aug 5, 2008
The Tipping Point by Malcolm Gladwell is chockfull of timeless concepts. The book was first released in 2000 and highlights how social epidemics work. Gladwell explores fashion trends, behavior patterns including crime and disease. He demonstrates how small ideas can turn into something really big.
What’s interesting about this book is that it was written 8 years ago and speaks directly to how social human beings are.
Inherently we need contact and influence from other humans. The focus on social interaction and need for it reinforces the big ideas of social networking and makes me think about Web 2.0 applications that are connecting people every day. Do you have a big idea? Is it nearing a “tipping point”?
Technorati Tags: Rich Rogala, Tipping Point, real estate marketing, social interaction
August 6th, 2008 at 4:11 pm
Amazing how somethings will never change Rich. I’ll grab this book and check it out!
Have a great night, GO CUBS!
David