Consistent Clients – Real Estate Marketing

Hopefully, last week’s Web 2.0 Wrap-Up gave you some great ideas on different ways to use RSS. Now that you’ve seen some different applications of RSS, I’ll bet you can come up with other ways you can use it in your business to connect with and provide quality information to your clients and prospects.

Today, I want to give you a link to a great post at the Real Estate Blog Lab on using a Single Property Web site to provide documents to your prospects. While it’s not RSS, it follows the same principles connecting with people and getting them the information they want, easily. And if you can impress them (and their agent!) at the same time, you’ve established yourself as an expert in their eyes.

Have you found a great tool to use on your site to easily get info to your clients? How have they responded to it?

Technorati Tags: Rich Rogala, real estate 2.0, web 2.0, real estate marketing, single property websites, Real Estate Blog Lab